Legal

Privacy Policy

Last updated: May 2026  ·  Effective date: May 2026  ·  Kefido (kefido.co) — operated by Doug Cox, United Kingdom

The short version

We collect your name, email and trip details when you save an itinerary. We use this to send you your plan and helpful planning emails. We share data with the services that make this work (listed below). We never sell your data. You can ask us to delete everything at any time.

1. Who we are

Kefido is an AI-powered European stag and hen party planning platform operated by Doug Cox, based in the United Kingdom. You can reach us at:

Email: kefido.ops@gmail.com

Website: https://kefido.co

Data Controller: Doug Cox, United Kingdom

As a UK-based business collecting personal data, we are subject to the UK GDPR and the Data Protection Act 2018. Where we serve users in the European Union, we also comply with EU GDPR.

2. What data we collect

Data you provide directly

Data collected automatically

Data we do NOT collect

3. Why we collect it — our lawful bases

Contract performance

To generate and deliver your itinerary, and to provide the service you requested.

Legitimate interests

To send you transactional trip planning emails (pre-trip checklist, flight reminders) which you would reasonably expect as part of the service.

Consent

To send you optional marketing emails (offers, destination inspiration, deals) — only if you explicitly ticked the optional marketing checkbox. You can withdraw this consent at any time using the unsubscribe link in any email.

Consent (cookies)

To place affiliate tracking cookies (for GetYourGuide, Booking.com via CJ Affiliate, Awin, Viator, Skyscanner, SafetyWing) — only after you have accepted non-essential cookies via our cookie banner.

4. Third parties we share data with

We only share data with third parties that are necessary to deliver our service. All are bound by their own privacy policies and, where required, Data Processing Agreements.

Supabase
Database storage
Stores your name, email, trip details and generated itinerary. Hosted in EU Central (Frankfurt, Germany) for GDPR compliance. Privacy Policy
Klaviyo
Email marketing
Stores your email profile and sends you planning emails and (if consented) marketing communications. You can unsubscribe via any email we send. Privacy Policy
Resend
Transactional email
Sends your itinerary email. Processes your email address and name to deliver the email. Privacy Policy
Anthropic
AI generation
Powers the AI itinerary generator. Your trip preferences (destination, dates, group size, budget) are sent to Anthropic's API to generate your plan. No personal identifiers (name, email) are included in these requests. Privacy Policy
Vercel
Hosting
Hosts the Kefido website and serverless functions. Processes server logs including IP addresses for security and performance monitoring. Privacy Policy

5. Affiliate partners and tracking

Kefido earns commission when you click affiliate links and make a booking. This is how we fund the free service. When you click an affiliate link, the relevant platform may place a cookie on your device to track the referral. This only happens if you have accepted affiliate cookies via our cookie banner.

CJ Affiliate
Epsilon International UK Ltd
Manages our Booking.com affiliate relationship. CJ places tracking cookies to attribute completed hotel, car rental and attraction bookings to Kefido. CJ processes browser data, click data and transaction data as a data controller. CJ Privacy Policy  ·  Cookie list
Awin
GetYourGuide & Viator
Manages our GetYourGuide and Viator affiliate relationships. Awin places tracking cookies to attribute completed activity bookings to Kefido. Awin Privacy Policy
Skyscanner
Flight search
Flight search links open Skyscanner's own platform. Skyscanner may place its own cookies when you visit their site. We earn a referral fee on flights booked through our links. Skyscanner Privacy Policy
SafetyWing
Travel insurance
Travel insurance links open SafetyWing's own platform. We earn a referral commission on policies purchased through our links. SafetyWing Privacy Policy

Important: Booking.com voucher codes

Kefido does not claim or advertise any voucher codes, discount codes or special deals for Booking.com. Any such claims on third-party sites are not affiliated with Kefido. Booking.com does not provide discount codes to affiliates.

6. Cookies

Cookies are small text files stored on your device. We use our cookie banner to obtain your consent before placing any non-essential cookies.

Category Purpose Consent required
Essential Cookie consent preference, session management No — required for the site to function
Affiliate tracking CJ Affiliate (Booking.com), Awin (GetYourGuide, Viator), Skyscanner, SafetyWing referral attribution Yes — only after you accept via the cookie banner
Analytics Anonymous site usage analysis to improve the platform Yes — only after you accept via the cookie banner

You can withdraw your cookie consent at any time by clearing your browser's local storage or cookies. You can also opt out of CJ Affiliate tracking at{" "} conversantmedia.eu/legal/opt-out and Awin tracking at awin.com.

7. How long we keep your data

Organiser data
(name, email, consent)
2 years from the date of sign-up, or until you request deletion
Itinerary data
2 years from creation, or until you request deletion
Email marketing data (Klaviyo)
Until you unsubscribe or request deletion
Server logs (Vercel)
Up to 30 days for security and performance monitoring

8. Your rights

Under UK GDPR and EU GDPR you have the following rights:

Right of access

Request a copy of all personal data we hold about you.

Right to erasure

Ask us to delete your personal data ("right to be forgotten").

Right to rectification

Ask us to correct inaccurate or incomplete data.

Right to object

Object to processing based on legitimate interests or for direct marketing.

Right to portability

Receive your data in a structured, machine-readable format.

Right to restrict

Ask us to pause processing while a dispute is resolved.

Withdraw consent

Withdraw marketing consent at any time via the unsubscribe link in any email.

Lodge a complaint

Contact the ICO (UK) at ico.org.uk or call 0303 123 1113.

To exercise any of these rights, email us at kefido.ops@gmail.com. We will respond within 30 days.

9. International data transfers

Our database (Supabase) is hosted in the EU (Frankfurt, Germany). Some of our service providers — including Klaviyo, Resend, Anthropic, and CJ Affiliate — are based in or transfer data to the United States. Where this occurs, we ensure appropriate safeguards are in place, including Standard Contractual Clauses (SCCs) as required under UK GDPR Article 46. By using Kefido, you acknowledge that your data may be transferred to and processed in the United States under these safeguards.

10. Children's privacy

Kefido is not intended for use by anyone under the age of 18. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us at kefido.ops@gmail.com and we will delete it immediately.

11. Changes to this policy

We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page will always reflect the most recent version. For significant changes, we will notify active users by email. Continued use of Kefido after changes constitutes acceptance of the updated policy.

12. Contact us

For any privacy-related questions, data requests or complaints:

Email: kefido.ops@gmail.com

Subject line: Privacy Request — [your request type]

We aim to respond to all privacy requests within 30 days. For complaints you cannot resolve with us directly, you have the right to contact the Information Commissioner's Office (ICO).